Web Store
Online Sales
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More consumers than ever before are jumping online-and buying online. That's because more consumers are comfortable buying goods via Web sites. In fact, recent studies indicate that even consumers with three or fewer years of online experience feel at ease making Internet purchases.
That's why ecommerce companies must find new, innovative ways to attract and keep more online shoppers. On the back end, companies must also track customer data and purchase histories, shipping rates, and different pricing level—all in real time.
Using NetSuite, companies can offer their online shoppers top-notch ecommerce capabilities, including a secure shopping cart, support for a variety of payment methods, and coupons and promotional discounts. Companies can also closely track customer records, which not only enables service and sales reps to serve the customer better, but it also lets the company create targeted marketing campaigns for each unique shopper. And by creating a stronger online sales channel, companies can strengthen their other channels, making a multi-channel strategy more effective.
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- Create a superior online experience for shoppers, driving more return visits and higher online sales.
- Leverage customers' unique purchase histories to boost cross-selling opportunities, create targeted campaigns, as well as roll out new promotions.
- Use diverse pricing options, such as volume discounts or coupons, to attract, keep and reward your customers, leading to long-term relationships and higher profitability.
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- Shopping Cart
- Accept real-time payments such as credit cards or PayPal.
- Prevent fraud with security measures such as Credit Card Address Verification System (AVS) and four-digit Credit Card Security Codes.
- The secure shopping cart remembers a shopper's address and payment information from previous visits, and can store multiple addresses.
- Returning shoppers can check out in one easy step.
- Marketing Tools
- Increase sales through use of coupons, which can be applied with various discount methods and restrictions that you set.
- Determine and act on cross-selling opportunities based on your customers' purchase histories.
- Automatically create a customer record for every online shopper with data such as mailing address, payment information, and a history of recent Web activities.
- Shipping
- The system routes returning customers directly to the review page; they can change payment and address information, apply coupons, and choose their delivery method.
- Customers view real-time UPS and FedEx shipping rates.
- NetSuite automatically adds handling fees.
- Pricing
- Advanced pricing functionality rewards particular purchases or customers, and supports international Web sites.
- Set different price levels for different customers. For example, you can offer discounted prices to VIPs or to your company employees.
- Offer volume price discounts for bulk purchases.
- Charge different prices for individual SKUs using matrix item options.
- Accept payments in multiple currencies.
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