SVP, Corporate Communications

URBAN626 implements NetSuite for sustainable growth

Electric Vehicle Manufacturer Future-Proofs its Business with the Flexibility, Scalability of NetSuite Cloud ERP

NETSUITE SUITEWORLD, 2016 SAN JOSE, Calif.—May 18, 2016—NetSuite Inc. (NYSE: N), the industry's leading provider of cloud-based financials / ERP and omnichannel commerce software suites, today announced that URBAN626, manufacturer of the URB-E compact electric vehicle, has implemented NetSuite to help bring new clean energy transportation solutions to urban commuters worldwide. Since deploying NetSuite, the company has already tripled its daily sales volume without increasing overhead. Instead of being constrained by legacy software with inflexible workflows and limited visibility, URBAN626 can reach a global buying audience with American-manufactured vehicles and a vision of a greener tomorrow. Based in Pasadena, Calif. and founded in 2015, URBAN626 uses NetSuite to manage mission-critical business processes including financials, manufacturing, work order management and assembly.

URBAN626 was founded to solve last-mile transportation problems for growing urban populations worldwide. Shortly after starting full production in 2015, however, the company recognised that its previous on-premise ERP system was not up to the challenge of building and sustaining a global manufacturing business. Even with a tightly connected business model that centralises manufacturing in its Pasadena headquarters, the old system lacked the order and inventory visibility necessary for sustained success. The lack of integration between the on-premise ERP system and the company's ecommerce system slowed fulfillment. With interest in compact, reliable, and portable electric vehicles on the rise, the company knew it had to be prepared to execute during sudden surges in demand.

Knowing the importance of impeccable fulfillment and unfettered growth, the company decided not to wait for a crisis and acted quickly to implement NetSuite in October 2015. The new solution took just 30 days to implement, an extremely rapid timeframe for any software, let alone an ERP solution. NetSuite tracks the sales and work orders for every URB-E vehicle assembled and shipped worldwide, as well as the vendor relationships, which supply over 200 parts and subsystems. For a growth-stage company, saving minutes on every step of the order, build, and fulfillment cycle can translate into greater returns. URBAN626 has already tripled daily sales since implementing NetSuite without missing a beat, and is positioned for more worldwide growth.

“We knew that dedicating the resources to a NetSuite implementation early on would pay off for the company,” said Frank Rosales, URBAN626 Director of Operations. “NetSuite's power and flexibility frees us to focus on inventing and manufacturing products that are innovative, intuitive, and beautifully constructed.”

NetSuite plays an indispensable role in URBAN626's global business model by providing:

  • Superior inventory management that enables URBAN626 to better plan for how much inventory it needs, track the movement of goods, and meet customer demand much more quickly.
  • A breadth of functionality that is designed for modern businesses, helping the company to streamline mission-critical business processes and improve operational efficiency.
  • Rapid deployment that enabled URBAN626 to get up and running very quickly, in a matter of weeks vs. years.
  • A highly scalable system, with the ability to quickly and easily add functionality as a business evolves.
  • Built-in business intelligence that provides real-time insights into key business performance indicators for a unified view of the Organisation, and delivers a single version of truth.
  • A flexible and agile platform, the NetSuite SuiteCloud Platform, that can easily enable the company to customise NetSuite to meets its business requirements and to integrate with other third party systems, including POS at its Pasadena retail location and a 3PL partner.

NetSuite's comprehensive cloud ERP platform manages everything including manufacturing build plans and sales account management, helping URBAN626's team members pursue opportunities with hotel chains and corporate campuses. The ecommerce integration helps to ensure the company is building and properly customising each URB-E as quickly as orders come in. Future plans include EDI integration with partners and suppliers, which can further streamline operations, and potential international capabilities as the company's worldwide footprint expands.

“We expect that within two years we may sell more product outside the US than inside,” Rosales said. “NetSuite is like another member of our family that we can rely on to give us the capabilities we need to grow and develop into a global force.”

Today, more than 30,000 companies and subsidiaries depend on NetSuite to run complex, mission-critical business processes globally in the cloud. Since its inception in 1998, NetSuite has established itself as the leading provider of enterprise-ready cloud business management suites of enterprise resource planning (ERP), customer relationship management (CRM), and ecommerce applications for businesses of all sizes. Many FORTUNE 100 companies rely on NetSuite to accelerate innovation and business transformation. NetSuite continues its success in delivering the best cloud business management suites to businesses around the world, enabling them to lower IT costs significantly while increasing productivity, as the global adoption of the cloud accelerates.

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