Dylan's Candy Bar Savors 'Suite' Success with NetSuite

Dylan’s Candy Bar


Dylan’s Candy Bar


New York, N.Y.



Applications Replaced

Sage MAS 90, JDS Solutions WinRetail, Custom-built Warehouse Management System


NetSuite Financials
Inventory Management
Order Management
Work Orders and Assemblies

"NetSuite is a platform that enables radical changes for organisations. If we didn't have a good handle on operations with NetSuite, our exponential growth couldn't happen." Dylan’s Candy Bar

Customer Success

  • Dylan’s Candy Bar has transformed itself into a more agile, efficient and data-driven business since implementing NetSuite in July 2014, expanding through physical stores, ecommerce and retail partners.
  • NetSuite provides a cloud-based, business management platform for the innovative omnichannel candy retailer, which merges candy with the worlds of art, fashion and pop culture with elaborate “retail-tainment” stores around the U.S.
  • Dylan’s has improved visibility and business results using NetSuite for accounting, inventory and order management, warehousing, CRM and back-end support for ecommerce and point-of-sale (POS).
  • NetSuite’s scalable platform supports Dylan’s rapid growth, from four company-owned stores in 2014 to 15 company-owned and licenced locations by the end of 2015.
  • NetSuite helps Dylan’s accelerate licencee onboarding and store openings in New York, Chicago, Houston, Colorado, Michigan, Connecticut and elsewhere.
  • Order volumes are up 32% since NetSuite went live, while automation has reduced ecommerce order processing time from six hours a day to two.
  • Dylan’s has leveraged NetSuite CRM to more than double the size of its customer database in just three months, improving marketing effectiveness and the customer experience.
  • Dylan’s reduced inventory discrepancies by 65% in its first year on NetSuite through a single system of record for all inventory movement (purchasing, warehousing and sales).
  • NetSuite Work Orders and Assemblies module has helped Dylan’s accelerate its assembly of candy-filled baskets, boxes, buckets and other vessels.
  • Better insight into component product expiration and inventory allocation allows for just-in-time inventory with less than 5% stockout issues.


  • Founded in 2001 by Dylan Lauren, daughter of fashion designer Ralph Lauren, Dylan’s lacked a single source of reliable and timely data across its on-premise legacy applications.
  • Dylan’s couldn’t monitor key business metrics or gain customer insights with silos of Sage MAS 90, JDS Solutions WinRetail and a custom-built warehouse management system.
  • Dylan’s needed a robust, scalable ERP/CRM solution to support innovation and growth objectives.


  • NetSuite met Dylan’s requirements for a complete business management platform geared for growth, with a lean and flexible cloud architecture to minimise IT resource requirements.
  • Customisation capability in NetSuite has enabled Dylan’s to easily create more than 100 custom fields in its item master to better track, plan and allocate resources.
  • EDI solution from NetSuite partner SPS Commerce helps Dylan’s grow and streamline relationships with retail partners such as Nordstrom, Barnes & Noble, Neiman Marcus and others.

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