Lucy Locket Powers International Growth with NetSuite

As business expanded internationally, children’s retailer Lucy Locket’s Microsoft Dynamics NAV environment couldn’t grow efficiently with the business. Costly and time-consuming server maintenance and software upgrades took focus away from customer service and strategic business goals. It struggled with delays, inefficiencies and limited visibility into crucial business indicators. The retailer, also known as Fairy Glam, needed a flexible and scalable solution to fuel its ambitious growth.


Lucy Locket

Company

Lucy Locket

Location

Lincoln, United Kingdom

Industry

Retail, Wholesale Distribution

SYSTEM REPLACED

Microsoft Dynamics NAV

OTHER SOLUTION CONSIDERED

SAP Business ByDesign

IMPLEMENTATION PARTNER

NetFranchise Inc.

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"NetSuite as a cloud application is absolutely the place to be. The single biggest advantage we have is real-time visibility—we have better control over all aspects of our business." Lucy Locket

Agile Platform for the Future

NetSuite wins over SAP
Impressed by its robust functionality and integration capabilities, Lucy Locket chose NetSuite over SAP Business ByDesign to run integrated finance, inventory management (1,000 SKUs), ecommerce and CRM processes. Third-party integrations—with Jive to enhance internal collaboration and Jitterbit to manage Amazon and eBay transactions—were handled with ease.
Ecommerce, sales productivity skyrocket
Lucy Locket is selling more online—with 50% of its revenue now coming from ecommerce—and can easily handle peak demand of up to 15,000 orders per week in the holiday season. Sales productivity is up 25%.
Poised for aggressive growth
Efficiencies gained through NetSuite, the cloud’s scalability and flexibility, and customisable reporting on real-time data that delivers insights into business metrics and opportunities, have poised Lucy Locket for the sustained growth—75% a year—that it plans over the next five.

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