Leading UK Firm of Accountants Specialising in Technology Companies Redefines its Business to Help Spread NetSuite Throughout Europe and Asia
The Norton Practice, a leading Thames Valley chartered accountancy firm, specialising in the Technology, Media and Telecommunications (TMT) sector, has gone live with NetSuite — for its own practice and as an offering for its local and international clients. With associate offices across Europe, The Norton Practice has licensed NetSuite for every employee in its UK operations, prior to implementation throughout Europe.
The Norton Practice needed to assist clients in choosing the most appropriate accounting and systems software for each country, giving the client immediate access to their records. After evaluating NetSuite, The Norton Practice realised its own successful business model matched with NetSuite.
With NetSuite, The Norton Practice is running its operations from end to end:
- The marketing department will be looking to conduct extensive marketing campaigns within and beyond its clientele and to measure the effectiveness of those campaigns
- The support team, spread around the world, can collaborate on the same customer trouble tickets in real-time
- Employees now have a window into essential business metrics
- Finance has one integrated system for all accounts and company transactions
"There are an enormous amount of companies, primarily from America, who come to the UK to get started, and then want to expand throughout Europe and Asia," said Andrew Norton, Managing Partner of The Norton Practice. "What typically happens is this: they put three people in the UK, one in Germany, one in France, one in The Netherlands; but they're limited in their ability to stay connected in all aspects of their business. With NetSuite, each of their European offices and each of their American counterparts can see all the same data at the same time. The Norton Practice is able to access the accounts to make the whole of the European expansion controllable. They have control of their sales and accounting and we can access and update their back-office records. The bottom line is that SAP is too expensive and too much to worry about for SMEs. We found NetSuite as the answer to help these businesses grow and expand."