 Self-service has become a key strategy for businesses that seek to solidify relationships with their customers. With the ubiquity of the Web, many consumers now expect to help themselves to information when they want or need an alternative to conventional service channels. They've also come to expect highly personalised web-based applications that let them accomplish tasks such as researching products or services 24/7 from anywhere.
Using the NetAnswers Knowledge Base within NetSuite web-based CRM software application, companies can tap into a host of benefits provided by customer self-service. They can achieve greater efficiency, higher customer satisfaction, and lower customer service costs by reducing call centre activity that requires manual handling and routing. NetAnswers can also deliver higher ROI by leveraging a company's existing content repositories. |
