Oracle NetSuite today announced new generative AI capabilities that can help organizations in the UAE reach their goals faster and more efficiently. Embedded across the suite, NetSuite Text Enhance can help organizations in the UAE leverage company-specific and relevant data in NetSuite to create and refine content that is contextual and personalized. With NetSuite Text Enhance, finance and accounting, HR, supply chain and operations, sales and marketing, and customer support teams can leverage the latest advancements in generative AI to help increase productivity, reduce human error, improve consistency, and accelerate business processes.

“We’ve embedded AI-powered capabilities across NetSuite to help our customers in the UAE be more productive and gain further value from the suite at no additional cost,” said Nicky Tozer, senior vice president, EMEA, Oracle NetSuite. “With our Text Enhance generative AI capabilities, our customers in the UAE can leverage company-specific and relevant data to create and refine contextual and personalized content. This will help our customers increase the speed, accuracy, and efficiency of nearly any type of task in NetSuite.”

By integrating company-specific and contextual data from across the suite, NetSuite Text Enhance helps customers in the UAE strengthen:

• Finance and Accounting: NetSuite Text Enhance helps finance and accounting teams expedite collections, close the books faster, and focus on more strategic and fulfilling work by enabling the acceleration of time-consuming writing tasks. Example use cases include assisted authoring for notation of journal entries, sales, purchase and other accounting transactions, customer and vendor communications, and personalized collection letters.
• Supply Chain and Operations: NetSuite Text Enhance helps supply chain and operations teams streamline purchasing and logistics and improve the quality of product-related communications. Example use cases include suggested item descriptions and assisted authoring for generating vendor engagement letters, procurement orders, warehouse management support tickets, shipment summaries, supply chain snapshots, project tasks, and task assignments.
• Manufacturing: NetSuite Text Enhance helps streamline and accelerate the management of manufacturing operations. Example use cases include assisted authoring of critical data entry and tracking activities including work orders and creating consistent definitions for manufacturing cost templates to help avoid confusion and errors when assigning them to the manufacturing operation.
• Sales and Marketing: NetSuite Text Enhance helps sales and marketing teams accelerate tasks and create more effective campaigns that drive revenue. Example use cases include assisted authoring for generating email content for marketing campaigns, lead-generation communications, sales quotes, and sales events summaries.
• Human Resources: NetSuite Text Enhance helps employees, managers, and HR leaders increase the speed and accuracy of important HR activities. Example use cases include assisted authoring for generating job descriptions and requisitions, employee goals, peer-to-peer kudos, and summaries of employee performance based on feedback gathered from peers, managers, and progress against goals throughout the year.
• Customer Support: NetSuite Text Enhance helps customer support agents increase productivity and improve the customer experience. Example use cases include assisted authoring for generating online comment responses and summarizing customer events and issue records including root cause and resolution.

Generative AI for SuiteScript API

To help NetSuite administrators and developers leverage SuiteScript to add and customize AI functionality, NetSuite is also announcing Generative AI for SuiteScript API for customers in the UAE.

Generative AI for SuiteScript API helps organizations quickly develop new AI-powered functionality and gain more value from the suite by helping them to embed generative AI capabilities into NetSuite extensions and customizations. As a result, customers can quickly complement NetSuite’s out-of-the-box AI features with generative AI-powered capabilities to support their unique business needs.

Built on Oracle Cloud Infrastructure (OCI) and leveraging its leading AI services, the AI capabilities embedded in NetSuite are designed to respect customers’ enterprise data, privacy, and security. With OCI Generative AI Service, no customer data is sent by the service to the large language model (LLM) provider, Cohere, or seen by other customers. To further protect sensitive information, role-based security is embedded directly into NetSuite workflows and only recommends content that end users are entitled to view.

About Oracle NetSuite

For more than 25 years, Oracle NetSuite has helped organizations grow, scale and adapt to change. NetSuite provides an integrated system that includes financials / Enterprise Resource Planning (ERP), inventory management, HR, professional services automation and omnichannel commerce, used by more than customers in countries and dependent territories.

Future Product Disclaimer

The preceding is intended to outline our general product direction. It is intended for information purposes only and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, timing, and pricing of any features or functionality described for Oracle’s products may change and remains at the sole discretion of Oracle Corporation.

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Oracle, Java, MySQL and NetSuite are registered trademarks of Oracle Corporation. NetSuite was the first cloud company—ushering in the new era of cloud computing.

Media Contact
Samuel Jamieson
NetSuite PR, EMEA
+44 (0)7468 752231
samuel.jamieson@oracle.com(opens in a new tab)