NetSuite's Unified Platform Enables North America's Largest Distributor of Dry Cleaning Supplies to Deliver a Seamless B2B and B2C Omnichannel Customer Experience Globally
NETSUITE SUITEWORLD 2014, SAN JOSE, Calif.—May 13, 2014—NetSuite Inc. (NYSE: N), the industry's leading provider of cloud-based financials / ERP and omnichannel software suites, today announced that Cleaner's Supply, Inc., the largest distributor of dry cleaning supplies in North America has selected NetSuite SuiteCommerce to manage and streamline its core business processes and operations across multiple channels, including a call center of 46 sales representatives as well as B2B and B2C ecommerce sites including: www.cleanersupply.com, which sells dry cleaning supplies to approximately 85 percent of the dry cleaners in North America; and www.wawak.com, which sells tailoring and sewing supplies to the Fortune 1000, government and education organisations, SMBs as well as the home professional and hobbyist. As importantly, Cleaner's Supply also plans to rely on NetSuite for sales force automation, customer support, customer service and marketing automation. All these mission-critical business processes can be streamlined within NetSuite's one unified omnichannel commerce platform. This modernization effort can allow the company to gain a real-time, 360-degree customer view, deliver a seamless omnichannel customer experience globally, and improve sales effectiveness.
The Conklin, N.Y.-based company realised that its old commerce system couldn't support the company's growth. After evaluating several options during the software selection process, the company selected NetSuite SuiteCommerce for the following features and benefits it was looking for in an integrated platform:
"NetSuite is unique in offering integrated ecommerce and CRM that can give us new insights into customer interactions over our websites and call center for better service, targeting and promotions," said Joseph Dunne, President of Cleaner's Supply. "We'll be able to tie our call center sales reps into ecommerce, and rather than having content and pictures in multiple places, be it the back-end, catalog or the website, we want the website to be our single repository. Additionally, our agents can experience exactly what our web customers are every minute of every day, telling us how we can improve that overall customer experience."
"Mobile support was a primary driver in our decision," Dunne said. "If a customer is frustrated with your site, they're gone and you never hear from them again. Delivering a superior experience from the beginning and gaining a single customer view are huge for us. NetSuite gives us the capabilities we need."
NetSuite SuiteCommerce enables B2C and B2B merchants, manufacturers and distributors to seamlessly connect every step of a multi-channel, multi-location business—from ecommerce, POS and order management to merchandising, marketing, inventory, financials and customer support. Featuring an advanced web store that allows the creation of uniquely branded and personalised shopping experiences optimised for multiple devices, SuiteCommerce empowers businesses to run across multiple touchpoints—web, brick-and-mortar stores, social, mobile—all from a single, unified cloud-based commerce system that provides unprecedented visibility into your business and customers. Please visit www.suitecommerce.com for more information.
Today, more than 20,000 companies and subsidiaries depend on NetSuite to run complex, mission-critical business processes globally in the cloud. Since its inception in 1998, NetSuite has established itself as the leading provider of enterprise-class cloud financials/ERP suites for divisions of large enterprises and mid-sized organisations seeking to upgrade their antiquated client/server ERP systems. NetSuite excels at streamlining business operations as demonstrated in a recent Gartner study naming NetSuite as the fastest growing financial management software vendor on a global basis. NetSuite continues its success in delivering the best cloud ERP/financials suites to businesses around the world, enabling them to lower IT costs significantly while increasing productivity, as the global adoption of the cloud is accelerating.
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