Industry-Leading CRM Consulting Firm Includes NetSuite's On-Demand CRM, ERP and Ecommerce Suite in a Group of 15 Applications
SAN MATEO, Calif.—February 27, 2006—NetSuite, Inc., the leader in on-demand business management software for small and mid-sized businesses, announced today that its NetSuite CRM v. 10.6 and NetSuite v. 10.6 have been selected by ISM Inc., Customer Relationship Management (CRM) and Real-Time Enterprise strategic advisors, as a Top 15 CRM Small & Medium Business Software Award winner for 2006. This is the third straight year that ISM has selected NetSuite to its Top 15 Award list. For more information about this, please visit www.netsuite.co.uk/ismaward06.
"The Top 15 CRM Awards, which serve as the standard for comprehensive CRM software, have evolved since 1990—when ISM began the Awards—to be the industry benchmark," said Barton Goldenberg, founder and president of ISM. "The software industry is meeting the demands of the digital generation with self-service applications and Web-enabled CRM packages."
NetSuite CRM 10.6 and NetSuite 10.6 were chosen after intensive testing by the ISM Software Lab at its Bethesda, Md.-based headquarters. Each package was rated according to 217 selection criteria, including 110 business functions, 49 technical features, 36 implementation capabilities, 5 real time criteria and 17 user-support features.
"NetSuite is to be praised for obtaining the Top 15 honor as ISM's software selection process is strenuous and comprehensive," said Goldenberg. "NetSuite is among the leaders of the CRM industry."
"It's a great honor to receive such prestigious recognition from ISM for the past three consecutive years," said Mini Peiris, VP of Product Management at NetSuite. "With growing demand for on-demand business management software applications from businesses, NetSuite will continue to be the leader in the industry."
The Top 15 selections are featured in ISM's 14th edition of The Guide to CRM Automation and in a Top 15 CD available at www.ismguide.com.
Founded in 1985, ISM Inc. offers strategic advisor services to organisations planning and implementing Customer Relationship Management and Real-Time Enterprise initiatives. ISM publishes the annual The Guide to CRM Automation and Top 15 CRM software reviews. Barton Goldenberg, founder and president of ISM, authored CRM Automation published by Prentice Hall and is a columnist for a number of publications, including CRM Magazine. ISM private sector clients include AAA Mid-Atlantic, ExxonMobil, IBM, McGraw-Hill, Nike and United Way of America and United Way of Toronto; ISM's government clients include the Department of Defense and the US Postal Service.